Study #3 : Global Computer Storage Organization

The Challenge: The biggest challenge facing this client was to increase sales around their product offerings.

The Solution: SWOTmg helped this client jumpstart the business planning, goal alignment and pipeline development activity between the organization and its top five designated strategic partners. These tasks were accomplished by holding executive sessions focused on increasing strategic business planning, translating goals into strategy, tactics and actions, and developing automated progress monitoring and reporting. Our client and its partners also increased sales team planning and engagement, developed calculated account penetration strategies, and acquired net-new clients.

The Results: Our client recently kicked off a SWOTmg program with five national integrators. This program has produced 100 net-new target accounts and $3.8 million in new revenue, as well as $9.5 million in the pipeline.