Market Research Analyst
FREELANCE
The following statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified.
Position Summary:
Our Sales Intelligence practice is seeking an experienced market research specialist who has the ability to analyze both public and privately held corporations on behalf of our high-technology clients. As a market research analyst, you will have primary responsibility to examine the different business units and IT departments of any organization to identify current and potential selling/marketing opportunities. This includes uncovering hard-to-find data on accounts and/or industry markets and analyzing this data to determine the go-to-market strategy for a particular client solution. This is a very interesting and challenging job that requires strategic thought leadership and analysis.
As a valued team member, you will be required to provide input into strategic marketing activities and work under limited direction.
Primary Responsibilities include (but are not limited to):
- Researching target accounts and/or industry markets.
- Developing a business, financial and technology profile.
- Outlining an account penetration strategy.
- Creating a marketing plan.
Qualified candidates should have:
- B.S. or MBA, Concentration in Strategic Management or Marketing preferred, but not required.
- Ability to read and understand company financials
- A broad understanding of the technology industry relative to key trends, operational functions, business drivers and strategies.
- Market Research, qualitative analysis, helpful.
- The ability to translate/derive new opportunities and address customer's business problems using his/her industry knowledge.
- Understanding/experience in selling/marketing.
- Ability to work independently, yet on a production schedule.
- Excellent communication skills, both verbal and written.
- Consistent follow-up and follow-through on all assigned tasks.
- Strong technology skills in the use of personal computers, database management tools and related software applications.
- Strong work ethic, high energy level, ability to multi-task and demonstrate a positive attitude.
Please apply directly to careers@swotmg.com. References will be expected. Please specify anticipated salary.
back to Careers
|